The newest development for the 2013 cross run isn’t on the bike, it’s when we’re building the bikes. Up until this point, we’ve built our Road Racing and Cross Racing Machines in groups of 30. This is a small number in the world of large scale manufacturing, but in our shop, 30 bikes, with the level of detail that each frame gets, is a massive undertaking. Because we love trying new things that help us improve our process, we are going to test a new scheduling model for this batch of cross bikes and our hunch is that we’re going to dig it and that the new method will extend into Road as well. Here’s how we see it going down:
- We will have three deadlines for deposit: April 1st, May 1st and June 1st.
- Frames will be built on a rolling schedule, so the earlier your order is in, the sooner you get your bike (assuming we have all of your details confirmed)
- April orders will be shipped in June/July, May orders in July/August, and June orders will ship in August/September. (Approx 8-10 week turnaround) As of today, we have one slot open for the April build window and a small handful available for May and June.
I asked Sacha to go a little deeper into the Why? Here’s what he had to say:
“There are a lot or reasons that building smaller batches makes sense, chief among those is a quicker turnaround time for racers. When we build a full run of 30 bikes, we basically need to start the process 6 months ahead of time, which isn’t a big deal, except that in spring, not a lot of people are thinking about what cross bike they want to be racing come September. And something just doesn’t feel right about cutting off orders for the following year’s Road Racing Machines in August. I want for someone to get excited about a Speedvagen in December when they’re thinking about their road season, and call us up and for us to build a bike for them. Period.”
The bikes continue their evolution and get better (sometimes subtly, sometimes by leaps and bounds) each year. Things to know about this batch of mud eating, gravel spitting, barrier destroyers are:
- We will be offering a carbon fiber seat tube upgrade this season
- The 2013 color palette includes Milky White, Matte Army and Fluorescent Yellow. And Surprise Me! but we can’t say more.
- Popular upgrades including the Speedvagen Integrated cross stem, carbon seat post head and Di2 integration will return.
- We continue spec the best components available from ENVE Composites, Paul Components, Fizik saddles and DT Swiss among others.
- Bike Rumor did a nice job capturing the 2012 cross machine here if you’re curious
To secure your steed please send an unbridled email to: firstname.lastname@example.org and we will walk you through the deposit process*.
(*Oh, that’s right, all we need to get started on your 2013 cross machine is a deposit by April 1st.)